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Blog

Jan212021
Ranking In The Google Map Pack Will Make You Money. Here's How.

Ranking in the Google map pack will make you money. Here’s how.

By Creometric

If you are a local business, the gold standard is to appear in the top three results of the Google…

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Jan142021

Instagram Feed vs Stories: How To Use Them Both For Your Business

By admin

Instagram has become a social media platform to reckon with. Brands are looking to establish their presence on Instagram in…

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Jan72021

What Makes A Good Social Media Strategist

By admin

A good social media strategist needs to be able to fulfil certain core responsibilities and essential skills that are required…

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Dec232020

Social Media Traffic: Organic or Paid – Which should you opt for?

By admin

Social media marketing for small businesses is not the same as handling a personal account. It is not as simple…

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Dec172020

How to Create a Constant Stream of Content for Your Business

By admin

One of the biggest questions business owners grapple with when they are using social media for their marketing is how…

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Dec102020

Website traffic: A comparison between organic vs paid visitors

By admin

Organic and paid campaigns both have the same goal, to have one’s website clicked on more than anyone else competing…

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Dec32020

The Three Parts of a Social Media Campaign Explained

By admin

There are three major facets of a good social media campaign: Advertising Marketing Engagement When you look for a social…

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Nov252020
Social Media Marketing - Instagram Business Categories

Business Categories To Use On Instagram

By admin

Instagram is a great way to reach customers. It is important to give your posts a lot of thought as…

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Nov192020
Business Blogging - Marketing For Small Businesses

Business Blogging for Beginners: A Foolproof Guide That Even Works for Non-Writers

By admin

Business blogging is a great way to showcase your business, products, and expertise. However, a lot of business owners either…

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Nov122020
Social Media Marketing - Engagement

Why The Engagement Of Social Media Followers Is Important

By admin

In the past, business communication with customers was a one-way conversation. Ads were purchased on television, radio, or print media…

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Nov52020
social media sites for business

Navigating Social Media In 2020: Top Five Social Media Sites For Your Business

By admin

The social media world seems to grow exponentially every day making it difficult to keep up with. What is each…

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Oct292020

Facebook Impressions vs Reach

By admin

If you have a business that is working towards better brand awareness, you are probably looking to increase your visibility,…

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Oct222020
instagram demographics

Instagram Demographics Every Business Owner Needs To Know

By admin

Are you a small business owner new to the world of online marketing? Knowing where to focus your efforts to…

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Oct152020
what is SEO

What is SEO? A Simple Guide for Beginners

By admin

If you are a business owner new to marketing your business online, you may have heard the term SEO thrown…

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Oct82020
social media hashtags

Social Media Hashtag Secrets Revealed: Promote Your Content Like a Pro

By admin

If you aren’t using hashtags in your social media content, you are missing out on a huge opportunity to grow…

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Oct12020
Facebook vs. Instagram

Facebook Vs. Instagram: Everything You Wanted to Know

By admin

It can be difficult keeping up with all the changes in social media. Trying to get your hands around the…

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Sep242020
social media versus traditional media

Social Media Versus Traditional Media in Marketing

By admin

If you’re currently increasing your business’s digital presence, then understanding the differences between social media and traditional media is going…

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Sep172020
marketing plan vs. marketing strategy

Marketing Plans VS Marketing Strategy for Small Business Owners

By admin

If you are using a marketing plan and a marketing strategy, it will make a huge difference in how you…

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Sep102020
how to change business hours on Facebook

How to Change Business Hours on Facebook and Other Online Listings

By admin

Seasons change, holidays come and go, and even government mandates can affect your business hours. It is so easy to…

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Sep32020
Facebook ads vs. boost

Solving the Mystery: Facebook Ads vs. Boost

By admin

Whether you are new to using Facebook for your business, or your business has had a page for years, the…

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Aug272020
Twitter statistics for business

10 Statistics All Businesses Need to Know About Twitter

By admin

It’s hard to believe that Twitter has been part of our existence for 15 years already! During this time, it…

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Aug202020
responding to comments on social media

How To: Responding to Comments on Social Media

By admin

Are you responding to comments on your social media pages? A few months ago, we were contacted by a client…

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Aug132020
LinkedIn for business

10 Need to Know LinkedIn Statistics for Business Owners

By admin

LinkedIn is an invaluable tool for business owners. The platform helps businesses and people develop their brands in a credible,…

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Aug62020
social media competitor analysis

Need Content Inspiration? Try a Competitor Analysis

By admin

One of the best ways to improve your social media marketing strategy is to complete a competitor analysis. As a…

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Jul302020
social media comments

4 Reasons Why This Social Media Action is Crucial

By admin

Have you ever commented on a social media post that a business or person published and never received a response?…

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Jul232020
social media outreach

Stop Spending Money on Paid Ads! Do This Instead

By admin

Did you know that there is a way to grow your audience on social media for free? It’s true! And…

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Jul162020
social media audit

How To Do a Social Media Audit and Why You Should Do One Now

By admin

Are you frustrated with social media? Confused as to whether or not all the work you pour into content creation…

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Jul92020
what is a buyer persona

Businesses With Better Results on Social Media Do This

By admin

As a business owner, you are bombarded with advice and tips on what you should be doing to succeed on…

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Jul22020
how to hire a social media expert

How to Hire a Social Media Expert Like a Boss (4.0)

By admin

The days of running to your local newspaper or advertising news source and placing an ad are over. Yellow Pages…

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Jun252020
social media strategy

Next Level Social Media Strategy: Part 2

By admin

I’ve written about why a business with a smaller marketing budget can’t afford to skip a competitor analysis and social…

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Jun182020
impact of social media on business

The Impact of Social Media on Business; Good, Bad, or Ugly?

By admin

Social media impacts the way businesses start and grow. It changes the way businesses communicate with current and potential customers.…

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Jun112020
creating a social media campaign

How to Take Your Social Media Campaigns to the Next Level

By admin

When it comes to creating a social media campaign, many businesses don’t really know where to start. Business owners and…

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Jun42020
social media engagement

The Biggest Mistake Brands Make When Analyzing Social

By admin

Two of the most common social metrics businesses track are the number of followers and social media engagement. You may…

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May282020
how has social media changed business

Two Key Ways Social Media has Changed the Business to Consumer Relationship

By admin

Ten years ago, social media was hardly a blip on most business owner’s radar. Since then, it has changed the…

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May212020
organic marketing

A Quick Guide to Organic Marketing

By admin

As a business owner, you are tasked with wearing many hats, but two of the most important are sales and…

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About Us

Here at The Social Expansion Project, we care about small business because we’ve been there. We know what it’s like to be a small business owner, trying to grow your business online. That’s why we say small business is our business. We truly want you to succeed.

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Email: admin@socialexpansionproject.com

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Bedford, NH 03110

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